UNOM, meaning "one man" in Romanian, is a brand identity and graphic design studio based in Romania, primarily driven by my individual efforts. With a global clientele, I specialize in creating designs that are both lucid and compelling, aiming to make a profound impact on you and your business partners. This one-man studio stands by the belief that extraordinary design should communicate clearly and captivate its audience.



I'm Lucian Radu, an award-winning designer specializing in logo and brand identity, and the founder of UNOM.

With a focus on crafting distinctive visual identities, I've collaborated with over 500 clients since 2013 to address their design needs while steering clear of broader branding services.

My work has earned me a spot among the top 10 Romanian designers on Dribbble.

As the primary creative force behind our projects, I focus on delivering beautiful, fresh, and timeless design solutions. While I occasionally collaborate with other designers or illustrators, my approach is predominantly individual, working closely with clients to build strong, evolving relationships. This personal commitment involves a deep dive into each brief and a meticulous obsession with the finer details of design.